CH.01

Online course

SEO for Wedding Creatives

This course walks you through exactly how to build your SEO strategy from the ground up. You’ll go from understanding what SEO really is and how it works, to doing proper keyword research, planning and writing powerful content, and publishing it in a way that helps you show up on Google. You’ll walk away with real content published, a plan in place, and the confidence to keep going.

17 episodes

2 hours

Members or standalone purchase

Pricing

Members

Included

Non-members

£199.00

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What you will learn

Clear outcomes from this course — built for working wedding creatives.

Understand what SEO actually is (and isn’t).

Plan and write content that ranks and resonates.

Use tools like Ubersuggest, ChatGPT, and Yoast without confusion.

Optimise your images, links, structure, and metadata.

Find and prioritise keywords that match your goals.

Build your own SEO system that fits your brand and pace.

Track your progress and stay consistent without burning out.

17 episodes

Course curriculum

EP. 018 min

Welcome & Why SEO Matters for Wedding Photographers and Filmmakers

Understand what SEO really means and why it’s the key to sustainable growth for photographers and filmmakers.

EP. 0212 min

How Google Works and the Game of SEO

Understand how Google finds, indexes, and ranks your website. See why mastering SEO is like playing a smart, long-term game.

EP. 038 min

Creating Great SEO Content: Search Intent First

Learn how to create SEO content that ranks — by giving readers what they want quickly, clearly, and with meaningful detail.

EP. 048 min

Finding the Right Keywords for SEO Success

Discover how to use free tools to research powerful keywords that will help your website get found by the right people.

EP. 056 min

Prioritising Your Keywords for SEO Success

Learn how to organise and prioritise your keywords realistically so you can build an SEO strategy that’s achievable and focused.

EP. 066 min

Understanding Domain Authority (And Why Not to Stress About It)

Find out what domain authority really means and why focusing on consistent, high-quality work matters more than chasing scores.

EP. 073 min

What the SERPs Actually Look Like (And Why It Matters)

Understand what actually shows up in Google’s search results and how knowing this can shape your SEO strategy.

EP. 0812 min

On-Page SEO Basics: Setting Your Pages Up for Success

Learn how to optimise your web pages for Google and real people through smart, readable, and strategic SEO practices.

EP. 0910 min

Link Building for Photographers and Filmmakers

Learn how to build high-quality backlinks without spammy tactics and why genuine connections are the key to long-term SEO success.

EP. 105 min

Live Page Build: Keyword Research (Using Ubersuggest)

Watch a live walkthrough of how to find and organise keywords using Ubersuggest, and start building your own traffic-light spreadsheet.

EP. 1111 min

Live Page Build: Structuring Your Page for SEO Success

Learn how to structure your SEO content using headings, subheadings, and body copy that Google and your ideal couples will love.

EP. 126 min

Live Page Build: Optimising Your Images for SEO

Discover how to resize, rename, and optimise your website images for faster loading and stronger rankings.

EP. 1310 min

Live Page Build: Final On Page SEO Checks with Yoast

Make your SEO article ready for publishing with simple Yoast checks, a strong meta title, clean URL, and effective meta description.

EP. 146 min

Live Page Build: Speeding Up Indexing in Google Search Console

Get your new SEO content indexed faster by using Google Search Console’s URL Inspection Tool — and make sure Google knows your content exists.

EP. 153 min

Live Page Build: Linking Old Content to Your New Article

Boost your rankings by linking old relevant blog posts and pages to your new SEO content - here’s how to do it quickly and effectively.

EP. 164 min

Tracking Your SEO Progress

Learn how to track your keyword progress using simple tools and a colour-coded spreadsheet so you always know what to work on next.

EP. 1710 min

Playing the Long Game with SEO

The secret to SEO success isn’t volume, it’s momentum. Learn how to stay consistent, collaborate, and build an SEO strategy that works in the background for years.

Full videos unlock when you have access.

Frequently Asked Questions

Practical answers about access, devices, and what is included.

No! This course was designed specifically for photographers and filmmakers who are brand new to SEO or have tried before and felt overwhelmed. Everything is explained in plain English, with short, focused lessons and real examples plus a full live walkthrough.

You’re not alone and a lot of photographers feel the same. This course helps you reframe blogging as a tool for visibility and booking the right clients, not just a box to tick. You’ll learn how to generate meaningful topics, collaborate with other suppliers, and create content that feels useful, not salesy.

Everything in the course can be done for free, but we do recommend tools like Ubersuggest and SEO Edge if you want to dig deeper or track progress more easily. They’re affordable, optional, and we show you exactly how to use them (without upselling you).

The core lessons take around 2–3 hours in total, but you can move at your own pace. Some binge it in a day, others take their time and action each step as they go. You’ll also finish the course with a clear plan for what to do next so the real time commitment starts once it’s done.

Yes but not overnight. SEO is a long game, and this course gives you the tools, structure, and momentum to start showing up where your ideal clients are searching. If you follow the steps, stay consistent, and build trust with your content, bookings will follow.

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